Faculty

Profile

Dr DANISH HUSSAIN

MBA,PhD

BUSINESS AND MANAGEMENT (Lavasa)
PUNE LAVASA CAMPUS
 Print Profile

Name Programme Year of Passing
PhD PhD 2017
PG MBA 2010
Degree BA 2007
Sl.No. Title Name of Periodical Periodicity Date
Sl.No. Title Name of Journal Date of Publication Volume No/Issue No/Page No
1 Relative Effectiveness of Celebrity and Product Match-up For Two High Consumer Involvement Situations Asia-Pacific Journal of Business Administration. Emerald 08-Jan-2021 13 / 2 / 159-188

Additional information

Category Article in Research Journal
Sole Authored /Co Authored Co-Author
Author Name (s) DANISH HUSSAIN,ARHAM ADNAN,MAAZ HASAN KHAN
Title of Article Relative Effectiveness of Celebrity and Product Match-up For Two High Consumer Involvement Situations
Name of Journal Asia-Pacific Journal of Business Administration. Emerald
Volume No 13
Issue No 2
Page No 159-188
URL https://www.emeraldgrouppublishing.com/journal/apjba
Indexing Agency Scopus
Date of Publication 08-Jan-2021
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1 Conducting one-way ANOVA in SPSS Faculty Development Program titled- Research in Social Sciences? 12/11/2020 Glocal University
Sl.No. Title Genre Producer Copyrights
Sl.No. Title Guide Name Institution Month Year
1 The Use and Effectiveness of Celebrities in Indian Advertising Prof. Kaleem M. Khan FMSR, Aligarh Muslim University
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